If you are an artist and want to display and sell your art online, it’s widely accepted that a website is the place to start. Having a website not only adds credibility and elevates you above being seen as a hobbyist, but also provides a number of ways for you to get noticed and sell your art. […]
Business owners are often confused about how to value a business to raise capital and why investors value a business differently from each other, even for similar-sized businesses, at the same stage, in the same sector. Someone who asked me recently was referring to the TV show Dragons’ Den; however, the conundrum applies to many […]
Lots of startups fail. The figures are bad. The reasons are many. Interestingly, you can often spot the potential failures a mile off too, often before they even get going. But why do so many startup businesses fail? Back in the day, the narrative was often shrouded in business talk and jargon. However, the reason […]
Is it a good idea to have one big client? In short, no. Articles about this topic have been around for years, yet sadly, businesses are still giving in to temptation. So I decided it was time for another go at persuading business owners that it’s not a good idea to have one big client. […]
Does your business actually do what you say it does? Many businesses are failing because they are not delivering on their strap-line or stated USP. Marketing materials, strap-lines and sales pitches are often used to get people through the door, only to then flog them a watered down version of the goods or services. For […]
Balancing your company’s board of directors is really important. Depending on your model, it’s really important to have a good balance of people and skills across your business: age, gender, ethnicity, personality, skills and intellect – to name but a few. Virtually every business person has a different view on the direction the business should […]
The most important rule in business – be true to yourself. No doubt you’ve read articles which give the top 10 tips/rules for startups and businesses to follow. Have you ever wondered why these important tips/rules differ from one article to the next? Surely the top 10 rules for businesses are the top 10 rules […]
I just want to write a quick note on how important I believe it is to start a business in a sector that you are passionate about. Don’t just jump on the latest band wagon or follow the latest trend. Go for something you love. It will pay off – literally. Passion and interest – […]
Don’t add a “sign up to our newsletter” pop-up on your homepage. I’m referring to a pop-up which appears the second someone lands on your site. It’s annoying and it’s unlikely users will sign up to a newsletter before they’ve actually viewed your site and browsed your products/services. Lately, I’ve noticed lots of ecommerce sites […]